Every property we list gets a customized marketing plan designed to get your property the most eyes in the shortest amount of time; in turn, maximizing potential for the highest possible price for your home’s sale. We use the industries best systems and a wide variety of exposure tools to attract buyers and sell your home with a targeted campaign strategy.
Your property gets one chance to make a first impression, so it is important to have everything stunning and fully functional up front. This initial impact on consumers is so important, yet we still often see brokers being lazy with their marketing, not providing all photos, etc., up front. A buyer is out there for your home, and we know how to find them!
Here are a few things we offer as a part of our customized marketing plan:
First impressions really do count. Average photo views are less than a second, so distinguishing your listing from another is critical to stop them in their tracks. What does this mean? Your home needs to stand out online in order to get people through the door. Our team works with the best real estate photography firms, using wide-angle lenses and High Definition photography with guarded editing processes that showcase your property in an unparalleled light. We ensure that buyers are seeing your home for the first time, in the best setting.
Our marketing is top notch and completely customized by our in-house marketing team. Our graphic designer will create a modern and sophisticated look for all of our print materials using professionally printed glossy, UV laminate post cards, full color stand-out brochures, as well as just listed postcards and signage.
Our graphic designer creates a package of consistent and eye catching social media graphics to feature on a variety of social networks including but not limited to Facebook, Instagram, and Twitter. Our team then hyper-focuses our ads to run effective campaigns through the use of sophisticated online and social media tools. Our team is expert at targeting, tracking and converting buyers. In short, we embrace the power of social media so that more eyes see your listing online and are eager to see more in person.
We leverage our connections to market your property to the largest pool of potential buyers available. By partnering with us, you’ll have brokers and REALTORS® everywhere trying to find a buyer for your property. Your home will also be featured on the RE/MAX.com website, as well as other major search engines and real estate sites including but not limited to: Realtor.com, Redfin, Zillow, and Trulia.
Our team creates a customized unique property website for you that features your home in the best possible light. This allows us to showcase your property with all the vital details to capture potential buyers and easily share your listing across social media and print marketing with a custom QR code. You are more than welcome to share your property website with friends and family, or simply live with the stress-free mindset that we have it all taken care of – because we do!
There are still many buyers who drive the areas they want to buy in and see a for sale sign – guess who they are going to call? According to a study by the National Association of REALTORS®, 8% of homebuyers find the home they purchase through a for sale sign (2017). We make sure our RE/MAX Metro Realty, Inc. sign is installed and hung in your yard or window (according to restrictions) to further promote to potential buyers.
We believe that the more people who know about your listing, the better! Neighbors tend to know of friends or family wanting to move to the area, so we mail to the surrounding area professional and full-color “Just Listed” announcements designed by our graphics team.
Our open houses are strategically planned, based on property type, location, style and target demographic of buyers. We aim to create a sense of excitement, and potential fear of loss if buyers don’t act on their interest in your listing. We hold one or more open house tours compatible with your schedule, keep track of vital data, follow-up with any and all visitors, and provide a verbal or written report to you after each open house.